RIP Corporate Beards… Men that Shave More, Earn More.

Over the past 15 years, bearded gentleman have made significant progress gaining both the acceptance and respect of their peers in the workplace. No longer reserved for Harley Davidson riders and blue-collar folk, everything from the 5 o’clock shadow to the occasional goatee has earned its rightful spot in boardrooms across corporate America.

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Photo Credit: Ayleen Gaspar on Flickr

And while the modern workplace may no longer look like a scene from Mad Men if you want to be the boss or just make more money, you still need to shave.

An entire generation of hipsters may take issue with this advice, but observe the following. When’s the last time you saw a CEO with muttonchops? A business leader with handle bar mustache? Presidential candidate with a soul patch? Sure there are a handful of examples of renegade founder / CEO types that have bucked the trend, but by a large margin the close shave wins out. But why?

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Close Shave = More Promotions says Science

So how can it be with all this progressive beard reform that we still see our facial hair friends get the short end of the stick in the workplace? Well, it has a lot the-donaldto do with stereotyping that occurs among us at a sub-conscious level. In other words, most of us just can’t help but judge a book by it’s cover.

In a 2003 issue of Psychological Reportsa study was conducted that evaluated how someones attractiveness, personality, social status, competency and moral character were evaluated based on a first impression with facial hair. In this study participants were shown four sketches of the same man–clean shaven, mustache, goatee, and bearded. In a hiring situation it was found that a strong preference for the shaven man was preferred. For the simple fact that a man was shaven, he appeared to be someone that would “fit in” with the corporate environment and be more affective in his role.

One of the most alarming points that this study makes is that the sketches did not take into account experience of the applicants, educational background or any other characteristics that could be logically used to compare candidates. It was simply a “gut” feeling that made the shaven men more desirable applicants.

If You Can’t Beat Them, Join Them.

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Admittedly, it’s not fair that men with beards are discriminated against this way (even if people can’t help it). At this point, you understand the challenges you face as an employee on the rise and have a descision make.

Option 1: Rage against the the worlds unfair perceptions of facial hair in your workplace. Carry the torch and help educate your fellow co-workers that while you make have a long scraggly beard, you’re just as trustworthy and competent as the clean-cut kid next to you.

Option 2: Take advantage of this sub-concisious human preference to trust well-groomed gentleman. At the very least, make sure you shave prior to any big interview.

Capitalize on 100,000 Years of Human Perception

If you’ve decided to take the path of least resistance and would like to get promoted so that you can earn more money over the long-term, check out these handy resources for getting your shave on and getting promoted:

Art of the Shave Guide – If you need help on the shaving side, check out this 48 guide from Gentleman’s Hangar. This free report will give you a historical breakdown of shaving in addition to providing you with a non-nonsense beginners guide to traditional shaving.

Top 6 Traditional Wet Shave Videos – Learn from the best in this “ultimate” list of wet shave videos.

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